As a real estate agent, you’re always looking for ways to stand out from the competition. One way to do that is by using real estate sign riders. These small signs attach to your for sale or open house signs and provide additional information about the property. In this article, we’ll discuss what real estate sign riders are, why they’re important, and how to use them effectively.
What are Real Estate Sign Riders?
Real estate sign riders are small signs that attach to your for sale or open house signs. They typically measure 6 inches by 24 inches and can be made of corrugated plastic, aluminum, or other materials. Sign riders provide additional information about the property, such as the number of bedrooms and bathrooms, the square footage, or any special features.
Why are Real Estate Sign Riders Important?
Real estate sign riders are important because they provide additional information about the property. This information can help potential buyers make a decision about whether or not to contact you for more information. Sign riders also help you stand out from the competition. If you’re the only agent in the neighborhood using sign riders, you’ll be more likely to attract potential buyers.
How to Use Real Estate Sign Riders Effectively
Here are some tips for using real estate sign riders effectively:
Make Them Eye-Catching
Your sign riders should be eye-catching and easy to read. Use bold colors and large fonts to make them stand out from your for sale or open house signs. Make sure the text is easy to read from a distance.
Provide Useful Information
Make sure your sign riders provide useful information about the property. This might include the number of bedrooms and bathrooms, the square footage, or any special features. Avoid using generic phrases like “Great Location” or “Must See Inside.”
Use Them on Your Most Important Listings
Don’t use sign riders on every property you list. Instead, use them on your most important listings. This might include high-end properties or properties in a particularly desirable location.
Include Your Contact Information
Make sure your sign riders include your contact information. This might include your phone number, email address, or website. Potential buyers should be able to contact you easily if they’re interested in the property.
Change Them Regularly
Don’t leave the same sign riders on your for sale or open house signs for months on end. Change them regularly to keep them fresh and interesting. Consider changing them every two weeks or so.
Where to Get Real Estate Sign Riders
You can order real estate sign riders from a variety of online retailers. Some popular options include BuildASign, Signazon, and Vistaprint. You can also order them from your local sign shop.
Conclusion
Real estate sign riders are a must-have for every agent. They provide additional information about the property and help you stand out from the competition. Use them effectively by making them eye-catching, providing useful information, using them on your most important listings, including your contact information, and changing them regularly. Order them from a variety of online retailers or your local sign shop.
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